jump to navigation

Sometimes you just read an article you gotta share…. October 20, 2009

Posted by BCME UK in Social media.

by Jill

…and today is one of those days.  Written by amymengel and posted on social mediatoday it nails the five reasons corporates are failing at social media.  Thank you.

1. They can’t talk about anything broader than their own products

2. They listen to customers but don’t take any action

3. They aren’t calibrated internally with the technology

4. They’re not framing risk accurately

5. Their internal culture isn’t aligned for social media success

Click on the link to read the full article.

I would add another which is:

6. It’s all about the quality of the content

Rocket Science

Rocket Science



No comments yet — be the first.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: